Hochland
German FMCG Giant
SMM, Performance Marketing
Tailor-made SMM strategy and its implementation
With the Big Idea, "The Fantastic World of Hochland – Life Without Routine," we reimagined the brand’s digital storytelling, transforming everyday cooking into an engaging and inspiring experience. By leveraging data-driven insights, high-quality visual content, and audience-centric engagement, we crafted a narrative that resonates with modern consumers.
After a decade-long pause in marketing communications in the Ukrainian market, Hochland Group, together with their long-term Ukrainian partner LIKO, entrusted us with redefining the brand’s social media presence. This led to the development and execution of a comprehensive SMM strategy.
After a decade-long pause in marketing communications in the Ukrainian market, Hochland Group, together with their long-term Ukrainian partner LIKO, entrusted us with redefining the brand’s social media presence. This led to the development and execution of a comprehensive SMM strategy.
With the Big Idea, "The Fantastic World of Hochland – Life Without Routine," we reimagined the brand’s digital storytelling, transforming everyday cooking into an engaging and inspiring experience. By leveraging data-driven insights, high-quality visual content, and audience-centric engagement, we crafted a narrative that resonates with modern consumers.
OUR MAIN
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strategy, Branding, smm&target, marketing
)
GOALS
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strategy, Branding, smm&target, marketing
)
Hochland UA case study exemplifies how strategic SMM can elevate a brand beyond conventional marketing, creating a dynamic and immersive digital presence.
AI tools help us craft a dynamic and immersive brand universe. Our content on Instagram and Tik-Tok pages become an interactive space where cooking is an adventure.
The Main Highlights
Hochland Fantastic World
We blend AI-powered innovation with creative live-action shoots to make Hochland Ukraine’s social media both dynamic and engaging.
We pick actors and design real-life scenarios that reflect everyday moments — family breakfasts, quick lunches, or cozy dinners — making the brand content inspiring.
We pick actors and design real-life scenarios that reflect everyday moments — family breakfasts, quick lunches, or cozy dinners — making the brand content inspiring.
Client
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Review
I highly recommend Ana Marauli Agency as a strategic, results-driven marketing partner. Their dedicated team of professionals with expertise on both client and agency sides, ensures a market-oriented, flexible approach that balances localized engagement with global brand consistency. Their proven success with local and international brands makes them a valuable asset.
I highly recommend Ana Marauli Agency as a strategic, results-driven marketing partner. Their dedicated team of professionals with expertise on both client and agency sides, ensures a market-oriented, flexible approach that balances localized engagement with global brand consistency. Their proven success with local and international brands makes them a valuable asset.