Central Park
Premium Residences
Rebranding, Relaunch
Premium Urban Residences Rebranding
At the core of the new identity lies a carefully crafted logo, featuring a geometric leaf design that symbolises growth and the connection to nature.
Central Park Residences stands as a beacon of harmonious living. It is also part of the magnificent Homes & Villas by Marriott Bonvoy collection. Our rebranding journey began with a vision: to encapsulate the unique duality of urban sophistication and natural tranquility.
Central Park Residences stands as a beacon of harmonious living. It is also part of the magnificent Homes & Villas by Marriott Bonvoy collection. Our rebranding journey began with a vision: to encapsulate the unique duality of urban sophistication and natural tranquility.
At the core of the new identity lies a carefully crafted logo, featuring a geometric leaf design that symbolises growth and the connection to nature.
Our main
(
strategy, Branding, smm&target, marketing
)
goal
(
strategy, Branding, smm&target, marketing
)
This rebranding was a transformation that positioned Central Park as the ultimate urban sanctuary. The simplicity of the logo ensures versatility and timelessness.
Noise and tonal textures are used to add depth and richness to visuals, ensuring a tactile and grounded aesthetic. Clean and floral images enhance the narrative of serene and harmonious living spaces.
The design reflects a deep connection to nature while exuding luxury.
An elegant sans-serif typeface with clean, geometric shapes evoke a sense of modernity.
The elegant typography, led by the Finnmark and Tenor Sans fonts, mirrors the project's architectural precision. Modern yet timeless, bold yet inviting.
The elegant typography, led by the Finnmark and Tenor Sans fonts, mirrors the project's architectural precision. Modern yet timeless, bold yet inviting.